Trace New York’s Gender-Neutral Fragrances

Five hand-blended scents of the utmost quality

Trace New York‘s founder Tony Olsen spent years in the world of interior design. Hailing from San Francisco, he worked in the Bay Area until a move to NYC in 2001 and now, 17 years later, he is launching Trace—a fragrance brand at the intersection of his passions—to provide scents that claim no gender, much like the essential oils he once loved wearing. Olsen has hand-blended and …