Allbirds Hits the Ground Running in NYC

The cult Silicon Valley comfort sneaker opens a concept shop in SoHo, with a new city-inspired colorway

Newcomer Allbirds breaks a lot of shoe rules. Their $95 shoes, which come in only two styles (runner or lounger), are logoless, machine washable, made from sustainably sourced merino sheep wool, and meant to be worn without socks. Comfort is their key goal, which is why it’s become the go-to shoe in Silicon Valley, but they don’t cut corners: it’s also a Certified B Corp. …

Patagonia’s First-Ever Beer, the Long Root Ale

Brewed in collaboration with Portland-based Hopworks using a sustainable new grain

Patagonia Provisions, the sustainable food offshoot of Patagonia that boldly addresses environmental issues and wanting to influence the food industry for the better, has been filling customers up with responsibly harvested wild salmon (all the while supporting conservation projects) to hot cereal made from organic buckwheat (a superfood crop that requires less water, fertilizer and pesticides to grow). The latest addition to their limited offerings …

West Paw’s Made-in-USA Pet Beds

From organic cotton to durable microsuede, this B Corp has an eco-friendly option for your sleepy friend

Celebrating 20 years of designing and producing high-quality pet products in Montana, West Paw is a certified B Corp upholding ambitious social business and environmentally sustainable standards. This means you can rest just as well in your own bed as your dog or cat does on the brand’s signature Bumper Beds. There’s cotton, organic cotton and an eco-friendly hemp option (though they’ve just discontinued the …