Anchor Brewing’s Comprehensive But Uncomplicated Rebrand

The San Francisco staple celebrates its 125th anniversary with a refresh from R/GA

Anchor Brewing‘s rebranding, helmed by R/GA, began as an act of preservation. With their 125th anniversary approaching (they’ll celebrate that milestone this year), the brand collaborated on a new look for the institution. The final product would be responsible for retaining the brewery’s history, which stretches back to 1849, and repositioning the producer in the fast-paced, ever-changing market—one now driven by drinkability, name-recognition and customer …

Manhattan’s Torch & Crown Brewing Company Opens

The borough's only brewery now welcomes guests to its restaurant garden

Stepping into Torch & Crown‘s now-complete 9,000-square-foot, multi-level SoHo space defies expectation. In a neighborhood known for pricey retail and residential nooks, one might not expect to find Manhattan’s only production brewery—let alone one so spacious and bright. And yet, from the heated outdoor seating to the taproom and restaurant to the underground expanse equipped with state-of-the-art machinery and custom subterranean fermenters, it’s evident that the …

Interview: Wayout Micro-Factories Co-Founder and Creative Director, Martin Renck

The brand's automated machines filter water and drastically reduce reliance on traditional production techniques

Swedish sustainable technology firm Wayout successfully engineered an all-encompassing, solar-powered brewing system—essentially a micro-factory—that’s available at a flat rate through a subscription plan. All of the machine’s processes are automated—filtering water (which can be done instantly) or brewing beer, soft drinks, sodas, ciders, and kombucha (which take seven to 10 days)—and can be monitored locally via a smartphone app or from the firm’s office in Stockholm. …