AVEC’s Health-Forward, Ingredient-Driven Cocktail Mixers

All-natural options that pair well with spirits, from a new Brooklyn-based brand

Mixers are made to mellow the bitterness and bite of liquor so oftentimes incorporate sugar and artificial flavoring. Even the most basic tonic water averages between 20 and 30 grams of sugar per standard (12-ounce) serve. Many pre-batched cocktail mixes are even more sugary. New Brooklyn-based brand, AVEC (French for “with”), plans to refresh the category with healthier carbonated mixers driven by premium ingredients. “The …

COOL HUNTING at Home in July

What we've been pouring, mixing and sipping in the summer months

We may be almost two weeks into the high-summer month of August but it was during July that we began to get experimental with refreshing drinks at home. Some of the following selections reflect the creativity of our editorial staff, while others represent a change of pace or the snapping of a sound belief. With thousands of cocktail recipes out there (from various levels of …

Interview: Paul Feig on Artingstall’s London Dry Gin

When a search for the perfect martini turns into making your own gin

The way Paul Feig—of Artingstall’s London Dry Gin brand—talks about cocktails sounds like a pitch for a classic movie, which makes sense considering he’s also a prolific director. Feig is known in the industry for valuing downtime, making sure all casts and crews on his projects spend no more than 10 hours shooting, leaving time for drinks, dinner and a full night of sleep. It …