Tag: Corporations

Sir James Dyson and Other Entrepreneurs to Produce Ventilators

Link — Tech

Corporations helmed by some of the world’s most successful executives are pivoting their businesses to meet the demands of hospitals facing the current global health crisis. Dyson (named for its founder Sir James Dyson) successfully designed and will manufacture 15,000 ventilators in response to a plea from UK’s Department for Health and Social Care. A spokesperson for the company says, “We have deployed expertise in …

Via forbes.com

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Simple: Conquering the Crisis of Complexity

Alan Siegel's latest book shows what business can learn from simplicity and good design

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Read — Culture

Designers are more than floor lamps and logos—first and foremost, they are problem solvers. When Alan Siegel began his career in corporate design, he saw a problem with complexity. He saw insurance forms that were incomprehensible to policy holders and financial contracts that befuddled retirees. His first act as a pioneer of simplicity came in the form of an installment loan that was rewritten in …