The Ferrari Luce Marks a New Era for Maranello
Debuting in Rome, the all-electric four-door, five-seat sports car arrives as a fresh light with a radically simplified LoveFrom design anchored in Ferrari heritage
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Debuting in Rome, the all-electric four-door, five-seat sports car arrives as a fresh light with a radically simplified LoveFrom design anchored in Ferrari heritage
Together we shaped the narrative of the project, weaving Korea’s past, present and future into a supercar
The 12Cilindri’s engine notes interpreted as music, deconstructed and reimagined in a unique notation format as the vehicle’s livery
Translucent, ethereal treatments ground the interior design and elevate the exterior badging and branding—something never done before
The next artist on our narrative arc from heritage to innovation reimagines horsehair weaving
Meet the first artist on our narrative arc from heritage to innovation
Two years in the making, a one-of-one vehicle celebrating Korean culture created with four artists
The rebooted collaboration doubles down on detail, expanding Ferrari’s miniature universe with premium models, museum-grade sets and a full Formula 1 grid
An all-new engine powers its latest drop top to new heights
Celebrating the old and the new during one of the most important automotive events of the year