This Font Might Improve Your Memory

A new typeface—the result of a collaboration between RMIT University’s design school and its behavioral business lab—may increase the amount of information we retain from reading. Called Sans Forgetica, it was conceptualized for students cramming for big exams. With lots of backward slants and gaps, the type makes use of a design principle called “desirable difficulty” which slows the reader down, resulting in more retention …