Hoping to appeal to teetotalers and drinkers equally, Hella Cocktail Co. launched Bitters and Soda, a canned cocktail flavor made with gentian tincture and zero alcohol. Whether sipped directly from the can or mixed with a spirit, they are bubbly and zesty drinks. The “Spritz” iteration is fruited and slightly bitter, reminiscent of a Negroni or Old Fashioned, but it boasts plenty of effervescence—unlike either …
Hella Cocktail Co. Launches Bitters and Soda