Instagram’s New Long-Form Video App, IGTV

For anyone who’s opened an Instagram story (and found themselves watching every single one that follows) comes IGTV—Instagram’s new standalone app and in-app feature. It displays long-form vertical video content from everyone you already follow (and some personal recommendations). The independent app will start off advertisement-free, but that’s likely to change. As for creating content, users can upload video up to 10 minutes in length …