BÖEN Employs Technology to Translate Their Wine

By using near field communication, consumers can unlock a wealth of information on every bottle

Without proper knowledge, wine shopping can be a daunting task. There’s little degree of separation between a bad wine and an excellent one for an unknowing palate. And impressing and expanding your knowledge can be hard without a surplus of expendable income. But for the newly-founded Napa Valley-based wine producer BÖEN, the privilege of drinking great wine begins with finding it. That’s why, on their …

Apple’s [AR]T Walk Showcases the Potential of a New Medium

Featuring work from eight artists, the augmented reality project places pieces in their stores and beyond

Augmented reality (AR), the less enveloping sibling of virtual reality, infuses the real world with imaginative additions. Often viewed through wearable lenses or through the screen of a smartphone, AR pits fantastical scenes alongside actual passersby and preexisting structures. This technological art form has become the medium of choice for Apple‘s newest experiential initiative, [AR]T Walk (curated by the New Museum‘s Lisa Phillips and Massimiliano …

The Apple iPhone XS and the Dawn of Computational Photography

After a couple weeks with the new device, it's the camera that's most impressive

The hype whenever Apple introduces a new product is that it’s “revolutionary.” That’s quite literally hyperbole because very few companies debut something that truly creates a sea change with any sort of consistency. But the new iPhone XS and XS Max actually are revolutionary, especially because they herald a different kind of photography in your pocket that has never been possible before. To understand how and why, …