Nikon Love Letters to New York

A digital campaign to encourage those living in the Big Apple to share their own beautiful images and messages of appreciation

When the core of a social media campaign is an authentic request to share love—of all types—even when it’s neatly wrapped up in a brand message, it’s hard to deny the importance. This is precisely what’s drawn us to the new Nikon “Love Letters from the N Line” campaign. To launch it, Nikon, celebrating its 100th anniversary, shared their own open letters set atop iconic …