Rolls-Royce Coachbuild’s Three Unique One-Off Boat Tails

Unveiling the first of three distinct vehicles, commissioned by different customers

Customization has always been a tenet of Rolls-Royce; from the earliest days they built platforms and engines on top of which custom coach builders created incredible works of art. In modern times this was less common and practical, and standard models, as customizable as they were, ruled the era. In 2017, however, the brand revisited custom coachwork with their first fully modern coachbuilt car, the Rolls-Royce …

Test Drive: The All-New 2021 Rolls-Royce Ghost

A chauffeur is optional in this meticulously crafted driver’s car

One might assume that a Rolls-Royce is designed around the owner being chauffeured everywhere. While that’s not wrong, there’s also extensive consideration that the owner will also be the driver, and the all-new 2021 Rolls-Royce Ghost epitomizes that ultra-luxury driving experience. Undeniably grandiose, the 2021 Ghost is more subtle and artfully restrained than the previous generation. No doubt, this lavish $332,500 machine exists in the …

The Redesigned + Re-engineered Rolls-Royce Ghost

Lavish and luxurious, the latest iteration of the decade-old marque

Unveiled today, the new Rolls-Royce Ghost maintains the minimal spirit of previous marques, despite being decidedly different. Hot on the heels of the brand’s Spirit of Ecstasy redesign (helmed by Marina Willer at London’s Pentagram agency), this vehicle exists as an entirely redesigned and re-engineered iteration of the decade-old Ghost—and the most technologically advanced car in Rolls-Royce’s fleet. While ultra-luxurious (predictions for cost are approximately …