The Sm;)e Book


What began as Harvey Ball’s submission for a graphic design job in 1963, which tasked him with increasing morale at the State Mutual Life Assurance Company, the smiley face has grown into one of the most recognizable cultural symbols. Its iconographic status extends beyond art, design, music, fashion and into areas of influence like emoji and plastic bags. Now authors DB Burkeman and Rich Browd aim to publish a 60-page hardcover book that celebrates the smiley face—based upon five years of research and including the work of 70 artists (like INVADER, Alicia McCarthy, Rob Pruitt, Curtis Kulig and more). It’s a strange and wonderful evolution (with an actual history dating back to 1700 BC), that Burkeman and Browd share brilliantly.