Link About It: This Week’s Picks

Farewell to Ursula K Le Guin, a museum dedicated to selfies, eco-friendly jeans and more

1. A Greener Way to Make Blue Jeans While the majority of blue jeans are dyed with synthetically produced indigo, researchers at the University of California have potentially discovered a way to make the process more eco-friendly—and the answer is bacteria. Instead of adding to the many chemicals (including formaldehyde) released during the now-traditional practice, scientists created a strain of E. coli bacteria which only …

The Brains Behind Toiletpaper are Rebranding OKCupid

Officially launching last night in NYC, OKCupid’s new ad campaign plays with the acronym DTF (down to fuck), all the while overhauling the dating app’s identity. Attempting to reclaim DTF by replacing the F with various other activities—from the wholesome “Down To Fall Head Over Heels” to “Down To Four-Twenty” and “Down to Filter Out the Far Right”—OKCupid also seems to be taking a few …

Link About It: This Week’s Picks

Sending art to Trump, becoming a space archaeologist, a look at the real Playboy Mansion and more

1. Artist Sending Trump Artwork in Protest This past weekend, Paul Weston decided to send President Trump a piece of artwork every single day—but not as a gift, as a reminder of the importance of arts funding. This comes hot off the news that the new administration is planning to remove budgets for the National Endowment for the Arts (NEA) and the National Endowment for …

Audi’s “Daughter” Commercial

Accurately gauging many people’s mood across the country, Audi has created a commercial for the Super Bowl that isn’t about speed or luxury—in fact, it doesn’t even advertise one particular car. Instead this TV spot, called “Daughter,” depicts a bunch of kids in a somewhat ramshackle downhill cart race. One participant’s father narrates, contemplating his daughter’s gender and perceived worth. The final message from the …

Lil Buck + AirPods: Stroll

Conveying the device's functionality through anti-gravity dance

Anyone who has seen Lil Buck dance questions the artist’s relationship to gravity. There’s a surreal fluidity to his movement—both graceful and frenetic. To highlight the magical functionality of their recently released AirPods, Apple tapped Lil Buck for three choreographed videos, set to singer Marian Hill‘s track “Down.” Within, Lil Buck showcases some of his signature moves, not only on the streets (of Mexico City, …