Whether we like it or not, anatomy makes a difference—and the new woman-centric cycling brand Liv, created to satisfy the ever-growing number of female cyclists, is highly aware of this. Instead of making a “women’s version”—which is essentially smaller men’s bikes with a dropped top tube and some “feminine” colorways and features—Liv bikes are designed from inception for women, by women. Formally known as Liv/Giant, …
Liv Cycling: Ergonomics for Female Riders