NikeLab Air Vapormax + Marc Newson

A FlyKnit and leather moccasin in a never-before-seen silhouette

We’ve reached the 30th anniversary of Nike‘s Air Max technology. For some that will trigger nostalgia over iconic silhouettes—and the technical capabilities they delivered. For the team at NikeLab, it was a milestone invitation to continue advancing. And with that, they launched three new partnerships as part of the ongoing Nike Vision-AIRS series, one of which being the return of industrial designer Marc Newson. For …

Interview: Nike ACG Senior Design Director Matthew Millward

Talking work with Errolson Hugh, the modern athlete and internal directives on the launch of the Spring 2015 collection

Blending complex, rich design narratives into every product is one of the reasons that, since it’s start in 1964, Nike remains one of the world’s most fascinating brands. A passion for innovation lives in the halls of the Beaverton, Oregon-based sportswear behemoth and it’s a creative culture that has made way for some of the most beloved athletic designs in history. While this spirit lives …

The Art + Science of Feeling NYC

Brainwave data is used to make Nike's temporary installation an aural, visual and tactile experience

During Milan Design Week 2013 Nike introduced The Art + Science of Super Natural Motion, a live body-mapping exhibition developed by digital artists Universal Everything, Daniel Widrig and Quayola + Sinigaglia to interpret Nike Free and Flyknit technologies. Now after the recent unveiling of their latest running innovation—the Free Hyperfeel—Nike introduced a similar temporary installation dubbed The Art + Science of Feeling, now open to …