Hyundai continues to be a brand to watch, and in the words of renowned car designer Giorgetto Giugiaro, it’s also a brand that will become the one to follow. The automaker recently amassed attention when it unveiled its IONIQ 6 RN22E and Giugiaro-inspired N VISION 74 concept vehicles. Their designs were spectacular, offering a daring take on the future of the performance vehicle and seamlessly …
Earlier this year, we sat down with SungYup Lee (now the head of design at Hyundai and Genesis, formerly the design head at the latter) and Luc Donckerwolke (then the chief design officer of Hyundai Motor Group, which also includes Kia, who recently left the company). The two longtime friends have worked together at multiple manufacturers over the years and shared an office at the …
The convergence of mobility and technology is one of the most interesting topics on our minds, especially during CES. Be it electric scooters and drone taxis or electric vehicles and autonomous road-assistants, transport-related innovations that have debuted at the show have eventually become part of everyday life, while others show promise but are further out. For instance, Mercedes-Benz’s VISION AVTR concept, made in partnership with …
