PARKSEOBO MUSEUM Opens in Seoul, Where Legacy is Drawn in a Line
The new museum, next to the Yeonhui-dong studio where Seo-Bo lived and worked, incorporates nature and honors his artistic values with its first exhibition
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The new museum, next to the Yeonhui-dong studio where Seo-Bo lived and worked, incorporates nature and honors his artistic values with its first exhibition
Together we shaped the narrative of the project, weaving Korea’s past, present and future into a supercar
The 12Cilindri’s engine notes interpreted as music, deconstructed and reimagined in a unique notation format as the vehicle’s livery
Translucent, ethereal treatments ground the interior design and elevate the exterior badging and branding—something never done before
The next artist on our narrative arc from heritage to innovation reimagines horsehair weaving
Meet the first artist on our narrative arc from heritage to innovation
Two years in the making, a one-of-one vehicle celebrating Korean culture created with four artists
Journeying through South Korea, the visionary behind LA's Somni restaurant also finds new inspiration in monk Jeong Kwan’s Buddhist temple food experience
Serving only Korean spirits, OUL is a one-stop destination for learning the country's traditional and modern beverages
The stunning vehicle furthers the carmaker's seemingly unstoppable momentum