Inside Jaguar’s Sustainable New Product Creation Centre

The building stands to be one of the UK's most green and the crux of the brand's next steps

Unveiled on 26 September, Jaguar’s new design studio brings its five design teams together in the same place for the first time, and marks a pivotal time for the company. The building facilitates collaboration between the brand’s design and engineering teams in one location, and was designed specifically for the task. Most importantly, the studio allows the creative team to focus on larger issues—given the …