Build Your Own VIDDY Pinhole Camera

A DIY set for building a charming 35mm and medium format machine

It’s been over a year since the wild success of UK-based artist Kelly Angood‘s “The Pop-Up Pinhole Project”—a Kickstarter initiative, for which she proposed a camera that buyers assemble for themselves, from card stock. It was innovative, beautiful and highly functional. Angood’s returning to Kickstarter today, with a petite play on her initial product. This time, it’s called VIDDY, and it employs both medium format …

The Pop-Up Pinhole Project

Help kickstart the flat-packed, DIY kit for medium format photography

UK illustrator and designer Kelly Angood has developed a cultish following from DIY and analog enthusiasts ever since releasing diagrams and a how-to video for creating a camera at home in 2011. Using 120 film, the camera—based on Hasselblad’s iconic shape—could be constructed with a design printed onto card stock. Now Angood is back with a new design that visually mimics classic twin-lens reflex cameras …