Interview: Polestar’s Design Director on The Stunning Precept Concept

Max Missoni on the philosophy behind the bold decisions that define the vehicle

The Precept, from Polestar (Volvo’s electric vehicle testbed and sister brand), represents not just an embrace of technology, but also a reshuffling and reimagining of the concept of luxury itself. Austere and future-forward, the car (which was poised to be unveiled at this year’s Geneva International Motor Show) follows in CEO Thomas Ingenlath’s mission statement that EV design should move away from what he calls …

Best of CH 2019: Cars + Tech

From the return of the Motorola Razr to a test drive of Volvo's future-forward vision, this year will be remembered for its innovations

This year marks a significant shift in attention and intention. Our reliance on technology is causing more and more self-reflection. We recognize the positive and negative impacts that various types of technology and mobility can have as we devise ways to ensure the former outweigh the latter. Whether that be innovations that aim to be more democratic, those that entertain and inform us, or electric …

The Future-Forward 2020 Polestar 1

Volvo's standalone brand balances beauty and possibility, all while being wildly enjoyable to drive

Anytime an automaker launches a new vehicle the stakes are high. There are countless questions automakers should answer before bringing a new product to market, yet dealerships are often littered with cars that were given little consideration, with the priority for many brands being making a quick buck. Polestar isn’t interested in that; they understand that those days are gone. Instead, the carmaker is intent …