Fashion Month’s Instagrammable Moments

If fashion shows weren’t already the most photogenic events in existence, designers have found a way to make them even more Instagrammable. In this day and age of instant gratification, it’s essential for these shows not only to be DSLR-ready, but quirky enough to be captured through the tiny cameras of smartphones. Last year, Chanel’s high-end supermarket took over social media feeds, but this year will surely be remembered for Valentino’s Zoolander stunt. Quartz rounds up a few ways designers grabbed extra “likes” this fashion month.