Vienna Design Week 2008: Pure Austrian Design’s In The City

Meeting with Julia and Andrés Fredes, founders of padbk.jpg

padribbon.jpg

Julia and Andrés also introduced me to their 2006 book, "Pure Austrian Design," which is a compendium of Austrian Design that includes pictures, text (in German and English) and an audio CD. The very European multi-disciplinary concept is meant to celebrate all forms of Austrian design and is a great overview. I also liked the felt ribbon Julia was wearing with an over-the-top rhinestone illustration of their riff on the influence of nature on Austrian design (pictured above right). Pick up the book from Amazon or Powell's.