Why We Quote TV

The inimitable Elaine Stritch, a crazy cooler, Wired's innovation fellows and more in our weekly look at the web

Evidently, singing the “Monorail” song from The Simpsons or quoting the Soup Nazi from Seinfeld is just a way to make friends. Australian linguist Lauren Gawne calls The Simpsons a “cultural touchstone” for those who grew up with the show, thus quoting Homer or Dr Nick (or any character from your formative years) is simply a way to connect with others. Gawne says, “We like to share what we like with people as a way of identifying whether they’re part of our group.” It’s incredible, and quite magical, that people can connect on such a level simply with the word “D’oh!”