Founded in 1964 in Northern Vancouver (aka The North Shore), Norco is a humble Canadian brand that makes mountain bikes that are up to the challenge. The North Shore is thought to be the birthplace of free-ride mountain biking and is, without question, home to some of the gnarliest trails in the world, giving Norco a leg up in testing. It should be no surprise …
100+ Miles on Norco’s Optic C2 Mountain Bike