Superdackel—the digital canine creation and a reimagining of the iconic Wackeldackel nodding dog toy—from Mercedes-Benz and Paul Budnitz’s SUPERPLASTIC launched at CES 2023 in Las Vegas. The playful pooch makes his debut in an animated short film and as an 8.2-foot figure at Mercedes-Benz’s CES stand. In the film, Superdackel joins SUPERPLASTIC’s characters Janky and Guggimon and the trio takes a joyride around NYC in …
CES 2023: Mercedes-Benz and SUPERPLASTIC’s Superdackel