CES 2023: Mercedes-Benz and SUPERPLASTIC’s Superdackel

A playful reimagining of the iconic Wackeldackel nodding dog toy by the two brands

Superdackel—the digital canine creation and a reimagining of the iconic Wackeldackel nodding dog toy—from Mercedes-Benz and Paul Budnitz’s SUPERPLASTIC launched at CES 2023 in Las Vegas. The playful pooch makes his debut in an animated short film and as an 8.2-foot figure at Mercedes-Benz’s CES stand. In the film, Superdackel joins SUPERPLASTIC’s characters Janky and Guggimon and the trio takes a joyride around NYC in …

Test Drive: Mercedes-Benz EQS 580 4MATIC

With recycled materials wherever possible, this electric vehicle offers a compelling package

While it’s not the first Mercedes EV (the brand introduced battery-electric vehicles back in 1906), the new Mercedes-Benz EQS 580 4MATIC is the first fully electric automobile to define itself as the future of the brand. As part of the carmaker’s Ambition 2039 initiative, Mercedes-Benz is aiming for its entire fleet of new cars to become completely carbon-neutral, and the EQS demonstrates how the brand is …

Test Drive: 2022 Mercedes-Benz E450 Cabriolet

This luxurious grand tourer encourages drivers to take their time, rather than race

The 2022 Mercedes-Benz E450 Cabriolet could be described as a drop-top isolation chamber: it’s a luxurious grand tourer, bringing a suite of top-flight comforts to top-down driving. More importantly, this Benz fully delivers the premium experience one expects from the brand. It’s classically handsome and crisp in design. Its grille looks like a grille, its fascia doesn’t shout, and its sheetmetal doesn’t resemble a metallic interpretation …