Interview: Rumble Co-Founder Noah Neiman on the Company’s New Training Studio

Through design and branding, the team is has created a transformative fitness experience

Three years ago, Rumble opened its first location in NYC and has since expanded nationwide with 10+ locations of their boxing-themed, full-body group fitness studios. This week, across the street from their original location in Chelsea, they opened the doors to a new endeavor: Rumble Training. Trading boxing bags for custom Technogym treadmills and thoughtfully designed station boxes, it would be easy to assume it’s …

Air Company’s Technology Turns Carbon Emissions Into Premium Spirits and Space Food

Using proprietary systems and CO2, the company can produce everything from spirits to space food

Brands around the world actively make changes to their processes and infrastructure to diminish their carbon footprint. While some offset it, others eliminate unnecessary parts of their company in hopes of limiting it, but Air Co. takes the excess CO2 found in our air and transforms it into refined products ranging from spirits to space food and fuel. Founded by Gregory Constantine (formerly of Diageo …

Apple’s [AR]T Walk Showcases the Potential of a New Medium

Featuring work from eight artists, the augmented reality project places pieces in their stores and beyond

Augmented reality (AR), the less enveloping sibling of virtual reality, infuses the real world with imaginative additions. Often viewed through wearable lenses or through the screen of a smartphone, AR pits fantastical scenes alongside actual passersby and preexisting structures. This technological art form has become the medium of choice for Apple‘s newest experiential initiative, [AR]T Walk (curated by the New Museum‘s Lisa Phillips and Massimiliano …