In an attempt to navigate tourists away from problematic and unethical wildlife experiences, National Geographic has published five tips for tourists. To prevent animals’ suffering, one must tread lightly and look for red flags. Research, of course, is most important. As tourists love animals and the industry can be responsive, we must all look through potentially misleading terms like “gives back to conservation,” “sanctuary,” and “rescue,” and seek to keep experiences genuinely wild, respectful and observant. Read more at NatGeo.