A K Paul: Landcruisin’

R&B producer Jai Paul is treading the road less traveled; armed with only two official releases (“Jasmine” and “BTSTU”), he’s been able to wield the hype and keep a loyal fanbase on their toes for years. He recently set up the mysterious website Paul Institute with his brother A K Paul, another producer who’s worked with NAO and Jessie Ware. Give up your cellphone number to hear A K Paul’s new single “Landcruisin.” A lot of car revving sounds, sexy guitar licks and triumphant, swelling brass synths—this is the future-pop song behind all the babies being born nine months from now.