No doubt the most playful and light hearted exhibitors at ICFF were the San Francisco based, nights-and-weeekends collective LIFT. They presented OOH OOH, a larger than life upholstered gorilla that disassembles to become three comfy loungers.
Lounging above are LIFT's Nick Cronan, Eric Bergman, and Pichaya Puttorngul (left to right).
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