Some 23 brands—including Nike, Adidas and Warby Parker—are testing a closed beta version of Instagram with an in-app point of sale. A big, blue “Checkout on Instagram” button will indicate when a product is available. Pre-stored payment information, done through Facebook, will then allow for much quicker purchasing. It’s the latest shopping feature rolling out from the app, and more developments are expected. Read more …
Instagram’s In-App Checkout Feature