Nike releases new sneakers daily, but their research and development teams are planning these years in advance. A surprising innovation arrives today, 31 March: three basketball sneakers born from the sportswear giant’s new Greater Than Series, which strives to produce footwear fit for several types of athletes within the same sport. In the same way that signature sneakers (for the likes of LeBron James, Giannis …
Nike’s New Systems-Based Approach to Basketball Sneakers