Pantone Color-Matches the World From Your iPhone

With the new Pantone Studio app, it’s become very easy to grab any color your see while out and about and translate it directly to the corresponding color. Not only does the app offer up the RGB, CMYK and Hex codes for each, it tells you what pairs well with it and allows for instantaneous connection to photoshop. It’s an important push from the acclaimed organization to keep up with designers’ needs. But it does come at a cost: to use the app, there’s an $8 monthly subscription free, or you can pay annually at $60.