Rove App

A new iOS app that tracks your day, so you can enjoy it more

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A recent trip to Beijing proved the perfect opportunity to test the newly released Rove application for iPhone. Rove runs in the background—without draining too much battery—and functions as a private but shareable log of your travel activity. Rove doesn’t check you in, but figures out where you are and associates venues, mode of transportation and even the photos you take with each location. It’s an automatic back-up of each day’s memories.

According to Edouard Tabet, founder of Rove app’s developer ZeTrip, Inc., “After mining millions of trips from Facebook, I realized that most people share very little about their trips, a few photos out of context and sometime a few check-ins but not nearly enough to remember and relive a great trip.” With that as the impetus, Tabet continues that “the two things that make Rove unique are the level of automation and the level of privacy—both 100%.” When using Rove, it was pleasing to forgo some note-taking; allowing me to be a little more in-the-moment with the trust that the app was capturing pertinent details.

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Rove is perfect for recollection: Its consolidation of info allows for a one-stop hub to view your entire day. By scrolling through the calendar-like set up, you can see the ride taken to a restaurant on a map overlay, its distance from your last stop, plus the neighborhood it was in. You can then select the venue to see the photos taken there and even swap the entry to another place nearby, just in case Rove guessed the wrong spot. You can edit out anything not pertinent, add or remove photos later and even share your day with friends.


But Rove ultimately aims to do more than keep track of travel. Tabet has noticed that “the most requested feature is the ability to mark a place as home, work or other personal locations users would like to add.” Ze Trip, Inc. will be launching this more personal feature on Rove in a few weeks. “This is a sign that people want to use Rove not just for their trips but more routinely,” Tabet says. Because of its automatic ease and private-first function, it makes sense for any individual looking to keep track of a busy schedule or better document a day home or away. Personally, I look forward to the ability to search through days and entries.

Rove is available at the iTunes App Store free.

Screenshots from Rove app