JuneShine Hard Kombucha Collaborates With Evan Mock on Hawaii-Inspired Flavor and “Mock’s Magazines” Pop-Up
For the development of JuneShine‘s new Hawaii-inspired flavor, POG (an acronym for passionfruit, orange and guava), the celebratory SoCal-based hard kombucha brand partnered with skateboarder, actor and Wahine founder Evan Mock, who also crafted a collaborative zine. The print publication and the delicious ready-to-drink beverage debuted at a pop-up within SoHo’s Iconic Magazines bodega, dubbed “Mock’s Magazines” and populated with mega-watt friends of the brand, including G-Eazy, ASAP Ferg and more. “I wanted to create a flavor that reminded me of Hawaii when I read it, hear it and most importantly taste it. POG
covers all the bases,” Mock, who was born in Waimea Bay in Hawaii, says of the vibrant new release. Read more on JuneShine’s site.
Image courtesy of Rommel Demano/BFA.com
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