Michael Dubin and Mark Levine launched the money-saving mail-order service in April 2011, shipping quality razors for a mere $3. Smart enough, but it was the promotional video that put them on the map. Originally created as a pitch to investors, the hilarious skit—among its declarations: “Your handsome-ass grandfather only had one blade…and polio!”—also won over everyone with an Internet connection this week.
Dollar Shave Club