by Tisha Leung
Winner of I.D. magazine's best packaging design in their Annual Design Review, industrial designer Harry Allen's take on Johnson & Johnson's ubiquitous first aid kit reshapes it into a modern figure-eight form. The design stands on end for easy storage, has a built-in handle for quick grab-and-go, and makes for the slimmest profile possible, with the recognizable red cross front and center.
To learn more about the collaboration, an upcoming panel discussion at Material Connexion brings the NYC-based Allen, Chris Hacker, chief design officer at Johnson & Johnson, and I.D. editor-in-chief Jesse Ashlock together. Other topics include material innovation and the business of design, followed by a Q & A session. Attendees will also have the chance to check out the First Aid kit in person at the I.D.'s Design Review exhibit, which is showing at Material Connexion's gallery and has been extended through 8 September 2009.
Pick up the kit online from Drugstore.com, Target and Diapers.com. (Prices range from around $18-26.)
Harry Allen, Johnson & Johnson and I.D. Magazine in Conversation
8 September 2009, 6-8:30pm
Material Connexion Showroom
60 Madison Avenue, 2nd floor
New York, New York 10010 map
tel. +1 212 842 1509
RSVP: rsvp [at] materialconnexion [dot] com