Look Design

Shinola’s Evolutionary Milestone, The Runwell Automatic Wristwatch

The brand’s signature watch silhouette now features an automatic movement

It’s been six years since Shinola launched the Runwell—a debut, flagship wristwatch that sought to carry the torch for a new wave of Detroit watchmaking. This week, the brand has released the Runwell Automatic and it’s a technical and design-driven development. The watch (assembled in Detroit) still features the original, beloved silhouette, but inside there’s a Swiss Sellita SW200-1 movement. In addition to the polished case and pumpkin crown, there’s a sapphire crystal caseback window that offers a glimpse at the rotor. Altogether, this is an implementation that’s long been requested by fans of Shinola and its detailed execution demonstrates the significance.

The Runwell Automatic is available online now, in 39.5mm and 45mm case sizes, priced at $1,095 for leather strap styles and $1,295 for bracelet styles.

Images courtesy of Shinola


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