Target: Design for All

Design for All, you must go watch it right away. It’s a brilliant illustration of what design is. Target’s manifesto and promise is that you’re going to love living by design. Lots of us already do, but there are so many people out there who don’t get it. This spot sums it up perfectly as Target continues to make good design accessible to a larger audience.

Thanks to Arjan for pointing out that the soundtrack is Say Something New by The Concretes from Sweden.