Explaining it as both a modern chapbook and, jokingly, “non-fiction novellas,” freelance journalist Evan Ratliff and Wired editor Nick Thompson settled on describing their joint venture Atavist as a “boutique publishing house producing original nonfiction stories for digital, mobile reading devices.” It launches 26 January 2011 and promises music, images and other interactivity marrying magazine and book experiences.
With the Atavist, E-Reading Goes to Great Lengths