It's a bird, it's a plane, it's a blimp…no, it's the gorgeous, futuristic-looking Stratocrusier, currently in concept form by Tino Schaedler and Michael J. Brown.

Calling it a "lifestyle zeppelin," the duo designed the white airship as the latest offering in luxury travel that refreshes passengers instead of leaving them dry, dehydrated and jet lagged, a consequence travelers have come to expect.

The key is in the airship's explicit focus on health and entertainment. The designers chose helium to power the cruiser smoothly through the air, an easy ride that would urge passengers to stray far from their seats to take advantage of the on-board spa (with treatments and personal trainers even), a gourmet restaurant with stunning views and private cabins. Air-sickness bags could be saved for use after a night of partying and dancing to music provided by invited DJs. Those on deadline can work from mini offices, likely to be well-stocked with all the latest technological features.


While the Stratocruiser is something to look forward to for long international destinations, the concept is actually made for medium haul travel, such as across the Pacific or Atlantic and between Europe and the Middle East.

via Dezeen