Baxter of California


The old school ASCii art (above right) on the revised Baxter men's grooming products is what caught my attention, but the quality of some of their affordable products keeps me going back.

One of the oldest mens grooming lines in the US—created in 1965 as Super Shape and popular with men during the '70s—Baxter has recently repositioned itself with a modern look and improved formulations that combine science and natural ingredients. Their facial scrub (above left), for example, features food grade walnuts as a main ingredient, which help clear away dead skin and stimulate new cell growth.

Baxter of California is available at the Baxter site and from Details for men.