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ThisNext: ThisWorld Map

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A fun new ThisNext feature, ThisWorld uses Google Maps to create a live update of who's checking out what online worldwide. It's strangely entertaining to just sit back and watch products pop up—from an Irving, TX user looking at Puma's new Urban Mobility collection to someone in Spain checking out a gun-shaped hair dryer—like you're spying on the world. Geographical trends quickly become apparent and clicking through is a more passive but ultimately gratifying way to dig through ThisNext. We only wish that Google's nav features had some functionality here, so that features like zooming would let you narrow in on a region for case studies or .

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