Patagonia to Donate $10 Million to Environmental Groups

This year, Patagonia saved a whopping $10 million because of tax cuts. Rather than funnel the cash back into their company, the already environmentally conscious brand has decided to donate it all, announcing the money will go “to groups committed to protecting air, land and water and finding solutions to the climate crisis.” CEO Rose Marcario wrote in an open letter, “Our home planet is facing its greatest crisis because of human-caused climate disruption… Far too many have suffered the consequences of global warming in recent months, and the political response has so far been woefully inadequate—and the denial is just evil.” Read more at Adweek.