Levi’s Turns to Lasers for Ethical Jean Production

As denim distressing and various washes wax and wane in attention, hand-finishing and chemicals are used to achieve the look of the moment. Levi’s, however, wants to cut out all hazardous chemicals by 2020. Hailing from their innovation department, known as Eureka Lab, Project FLX (Future-Led Execution) is a brand new technique that substantially reduces harmful chemicals, replacing them with the activity of lasers. An infrared technology allows the lasers to scratch jean surfaces to achieve, among other things, tears and fading. Further, the new process reduces steps in finishing from 18 or 24 (depending) down to three. It’s a big commitment and a welcome one. Learn more at the Verge.