Employing a plant-based alternative to Retinol called Bakuchiol, Blüh Alchemy botanic concentrate increases the body’s collagen production, making the skin tighter, firmer and smoother—without the side effects from the traditional chemical concentrate. The Ayurvedic Babchi plant (from which Bakuchiol is extracted) is just one of the 15 organic ingredients in this serum that hydrates and penetrates beyond the skin’s top layer. The light serum boasts a subtle but pleasant herbaceous scent due to its organic nature. Just one pump applied to a clean face absorbs quickly and leaves skin feeling soft and nourished. And after just a week of testing we’re already seeing positive effects!